The aesthetics industry is evolving rapidly. Today’s top-performing medspas are no longer relying on intuition or appearance alone to guide...

In the world of professional skincare, credibility matters. When more than 2,000 clinics across Europe choose the same skin analysis...

If you are evaluating skin analysis devices for your medspa, you have likely come across VISIA by Canfield. While it...

Struggling to increase skincare retail sales or convert more clients into treatment packages? The key might not be your services, it could be your consultation process. In this article, we explore how advanced skin analysis tools like Soft FX are helping medspas boost product sales and treatment conversions by providing real-time, measurable skin data. Learn how replacing guesswork with science can drive medspa revenue growth and create a more trusted client experience.

Discover the story behind Callegari, the Italian brand revolutionizing skin diagnostics since 1930. From its roots in precision technology to its latest innovation, SOFT FX, Callegari is helping beauty and wellness professionals deliver personalized, data-driven care—now available in the USA.